Timely Tips for Doctors: Starting a Medical Marketing Blog
It seems like a lot of health marketing to doctors is digital. It is common practice for providers, medical groups, and hospitals to have websites. Okay, check. And creating a Facebook Page is an easy task. Okay, check again. Then there's Twitter. It's only 140 characters long; so it's pretty easy. Someone in the office can do this. So tick "Social Media". Ready? To the right.
Doctors and surgeons who are among the most well-known physician bloggers will tell you that they thoroughly enjoy mental discipline, intellectual practice, and audience-patient interaction. They also demonstrate the benefits of education for doctors and patients/readers. For some quick examples - clinical and more - Dr. Sunrinder Khinda
The main reasons to start a sports blog are:
These are the fundamental building blocks for our online presence (think Google search results and SEO for medical offices);
Blogs communicate authority, demonstrate expertise, and maintain reputation;
About 70 percent of consumers find a business through a blog;
Blog content inspires patient engagement, inspires trust, and builds relationships; Eventually,
Doctor blogs help inspire referrals, attract new patients, and create the practice mix you want.
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